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Pathway2Wellbeing

Pathway Group Sponsors Football Kits for Birmingham Youth Sports Academy

Pathway Group is proud to announce its sponsorship of football kits for the Birmingham Youth Sports Academy (BYSA), furthering our commitment to supporting grassroots sports and fostering community development across the region.

'enhancing the players' experience'

BYSA, a community-focused organisation, plays a vital role in shaping the futures of young people in Birmingham through football and mentoring. The Academy has been a guiding force for aspiring athletes, offering them the opportunity to develop both their athletic talents and personal values such as teamwork, discipline, and inclusivity.

Through our sponsorship, Pathway Group aims to enhance the players’ experience, enabling them to train and compete with confidence while representing their teams in new, high-quality kits.

At Pathway Group, we have always been dedicated to promoting social mobility and creating opportunities for young people. The incredible work that BYSA does aligns perfectly with our core values. We are thrilled to support their mission of mentoring and developing local youth. Grassroots sports play an essential role in building community spirit and creating positive pathways for future generations.

Safaraz Ali, Founder and CEO of Pathway Group

“The support from Pathway Group is invaluable to our players and the wider community. Sponsorships like these provide more than just equipment; they instill a sense of pride and identity. Knowing that businesses like Pathway Group believe in their potential motivates our young athletes to strive for excellence.”

Anwar Khattak, Founder and CEO of BYSA

'contributing to development of future leaders'

This partnership aligns with Pathway Group’s broader mission of supporting local initiatives that make a real difference in young people’s lives, contributing to the development of future leaders both on and off the field. The provision of these kits will not only equip the players for their matches but also foster professionalism and a sense of unity.

As part of our community engagement strategy, this sponsorship reinforces our ongoing efforts to support skills development, diversity, and inclusion throughout the West Midlands.

For more information about Pathway Group and our community initiatives, please visit our sponsorship page.

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