Pathway Group Renews Support for Birmingham Youth Sports Academy
Pathway Group is proud to reaffirm its commitment to grassroots football by continuing its sponsorship of Birmingham Youth Sports Academy (BYSA), providing a new set of football kits for the upcoming season.
The renewed sponsorship builds on a successful partnership between the two organisations, reflecting a shared ambition to create opportunities for young people both on and off the football pitch. The new kits will be worn by BYSA teams throughout the forthcoming season, helping young players represent their club with pride while reinforcing the importance of community, teamwork and aspiration.
For over two decades, BYSA has been transforming lives through football, mentoring and youth development, supporting hundreds of young people across Birmingham every week. The organisation has become a recognised leader in grassroots sport, using football as a platform to build confidence, resilience and positive futures.
We are delighted to continue our partnership with Birmingham Youth Sports Academy.
Grassroots football is about much more than the game itself—it develops confidence, resilience, leadership and a strong sense of belonging.
At Pathway Group, we believe every young person deserves the opportunity to thrive, and we are proud to support an organisation that continues to make such a meaningful difference within our communities.
Safaraz Ali MBE
Founder and CEO of Pathway Group
The continued support from Pathway Group means so much to BYSA and the families we serve.
Their commitment goes beyond sponsoring football kits; it demonstrates a genuine investment in our young people and their futures.
Together, we are creating opportunities, inspiring ambition and helping the next generation reach their full potential both on and off the pitch.
Anwar Khattak BEM
Founder and CEO of Birmingham Youth Sports Academy
The continued sponsorship forms part of Pathway Group’s wider commitment to supporting grassroots initiatives that improve social mobility, encourage healthy lifestyles and strengthen local communities. By investing in organisations such as BYSA, Pathway Group continues to champion opportunities that empower young people to achieve their full potential through education, employability and sport.