Were you always a creative person, with an interest in design?
Looking back, I have always had an interest in graphic design, branding, marketing, and promotions. Therefore, this opportunity was quite exciting. Finally, however, I realised that the apprenticeship would allow me to demonstrate my knowledge and skills and develop my understanding of digital marketing.
What persuaded you to go down the apprenticeship route?
Having completed apprenticeships before, I knew this would be the best route. In early 2019, I was made aware of the plans to launch into Digital Marketing apprenticeships, and after a discussion with the Apprenticeship Manager, I was instantly intrigued by the opportunity. I spoke to the CEO, Safaraz Ali, and together we decided that it would be a significant next step for me.